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WEEKLY TUESDAY EVENINGS AND TWO MONDAY EVENINGS, 6-8PM FROM THE 22nd JUNE TO 3rd AUGUST 2021 (EXAM ON THIS DAY).The Monday sessions are July 5th and 19th.The WSET Level 2 Award in Wines is intended for those with little previous experience in the field of wine. Students will also be introduced to the main styles of wines produced […]

Regionals Series Tasting: Beechworth 12pm-1pm SESSION

$10.00 per person
12:00 pm Saturday

Regionals Series Tasting: Beechworth 1pm-2pm SESSION

$10.00 per person
1:00 pm Saturday

Course Dates:28 June to 29 August 2021Exam date 4th October, 6pm at the Prince Wine Store, 177 Bank Street, South Melbourne.REGISTRATION DUE BY June 21st 2021The course is based around a 9 week structured online program with a recommendation of 10 hours study per week to cover the online activites and read the relevant chapters in the text book.  […]

WEEKLY TUESDAY EVENINGS, 6-8PM FROM THE 29th June to 26th August 2021 (EXAM ON THIS DAY).The WSET Level 2 Award in Wines is intended for those with little previous experience in the field of wine. Students will also be introduced to the main styles of wines produced by key grape varieties and a specific number of regions. By […]

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Liquid assets Managed wine storage

Temperature controlled, managed cellarage

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PWS Introductory wine courses

Informal, informative and written by us

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Premium glassware

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WSET wine courses

The world’s foremost wine education

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Gift Vouchers

Gift Vouchers

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Latest Blog

A Quick Guide to Majestic Margaret River

Maritime Margaret River is a beautiful mixing pot of nature, surf and wine. It’s a rare place in that it produces some of Australia’s most stylish and prized chardonnays as well as some of our most elegant and complex cabernets. On paper, it sounds like a lovechild between Bordeaux and Burgundy, but in reality, it’s […]

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The partners who curate Prince Wine Store can help you find the perfect wine

Michael McNamara

London’s traditional wine merchants were an inspiration for the early visions Michael had for a business that he would later grow as Prince Wine Store.  After completing degrees in Journalism and Industrial Relations at Deakin and Melbourne Universities respectively, Michael moved to London where he worked with UK independent wine retailer Odd Binns at the height of its popularity. Returning to Australia, he worked across wine retail and importing, moving into the role of Imported Wine Buyer at Philip Murphy Wine & Spirits where he met future business partner Alex Wilcox.  The two bonded over a shared vision in growing the customer base for high-end wines such as Bordeaux and Burgundy beyond the elite.  His time as a partner at Italian wine wholesaler Trembath & Taylor refined his vision, but it was his buy-in of the Prince Wine Store in 2003 that allowed him to explore the potential of a retailer growing beyond its scope. Michael has played a key role in the group’s growth beyond its humble beginnings, and into the bigger picture it projects today. Now with retail stores in Melbourne and Sydney, Michael is passionate about growing the group’s impressive portfolio of producers, and profiling these in their Melbourne wine bar, Bellota and its upcoming Sydney equivalent.

Alex Wilcox

Law school didn’t stand a chance with Alex Wilcox, when a cycling trip through the vineyards of Europe during university sent Alex off in a new direction towards what would become a lifelong career in the world of wine. Whilst completing an Honours Degree in Agricultural Economics at the University of Sydney, with a year spent at California’s UC Davis focusing on Wine Trade, Alex worked wine vintages in France, Tuscany and Western Australia. Realising he wasn’t destined to inherit a European vineyard, Alex followed his future wife to Melbourne where he went onto work across all aspects of wine trade, including service, retail and importing. It was during his time working at Phillip Murphy Wine & Spirits in the late 1990s that Alex met future business partner Michael McNamara; a partnership that was formalized when the two bought into the Prince Wine Store a number of years later. Over the last 13 years, Alex has been instrumental in the growth not just of the group and its breadth of offerings, but of lesser-known, quality wine producers he has worked with Michael to source and develop. With stores now in Victoria and NSW, Alex looks forward to expanding the Prince Wine Store’s customer experience to Sydney and beyond.